eCommerce businesses are growing and when you know how to start an eCommerce business, you take the first step toward an industry that is driven by changes in technology and is constantly evolving.
Print on Demand business is one such kind of online business that can be started without any investment. The phenomenal growth in online shopping (also to some extent a result of the pandemic), has made many entrepreneurs explore how to start their print on demand companies across numerous platforms for a wider reach for their products.
Print on Demand (POD) products is an emerging market, and selling print on demand products is a commercially viable business model. Selling Print on Demand products on Etsy is a common practice for POD companies as the platform encourages custom-made products.
Tik Tok is another popular platform that has grown tremendously over the last few years. As it is one of Gen Z’s favorite social media platforms, online business owners are focusing more on how to sell their products on TikTok.
Printify’s monthly average user (MAU) count has witnessed a triple-digit growth from 2019 to 2020. This should give you a fairly good idea about the prospects of POD companies.
A print on demand product is a customized, made-to-order product that online business owners design (or get designed) to sell online or via a marketplace. It’s a reliable order fulfillment business.
A Print on Demand company links the online store with a print on demand service provider. The latter print, pack, and ship the print on demand products upon receiving an order from the customers.
Print on demand products can either be your everyday essential items like phone cases, canvas tote bags, carry bag, etc., or they could also be specialized items like bucket hats, print on demand clothing like yoga pants and custom t-shirts, child-oriented wall hangings, print on demand mugs or novelty value items, photo prints, luggage tags, hooded baby towels or other personalized gifts. The list is endless.
As an eCommerce business owner, you simply forward the requirements to the printing company and upload the POD product design to your online store. You may also choose to ask your customers to submit designs.
In this article, I will talk about the 15 best print on demand products that you can immediately start selling as a beginner.
Gone are the days when selling print on demand products would only mean tote bags, t-shirts, or coffee cups.
Print on demand products has come a long way from there. Today, the sky is the limit if you want to start selling print on demand products.
Having said that, should you just pick any print on demand product?
The answer is NO. Selling print on demand products entails thorough research on not only trending products but also how to carry out a successful product launch for your online business. Knowing where to sell Print on Demand products is another critical aspect you should know about before starting your POD business.
Here, I will give you a list of the 15 best print on demand products that will make it easier for you to decide what to sell online.
Stylish and creative socks are high in demand across the globe and are considered one of the best print on demand products.
There is absolutely no shortage of sock designs that you can offer on your online store as a print on demand business. And since this is not a seasonal item, the demand for socks will be consistent throughout the year.
The socks market is expected to reach $24.16 billion globally by 2025 and is considered one of the most profitable print on demand products.
Target Audience: Anyone participating in outdoor activities, running or walking for a cause, or even health-conscious people is the perfect market for your POD socks.
Price Point: You can price your custom-printed socks anywhere between $3-$10.
Hoodies have always been one of the best-selling print on demand products, and there will hardly be a print on demand company that doesn’t sell hoodies.
However, the difference is that this print-on-demand product has seen a massive transformation in this space.
Where earlier you could only print a logo or some sort of a small design on specific places in the hoodie, now you can go for colorful prints onto every single part.
All-over print hoodies are trendy and fashionable and there is no limit to the kind of print design you can have on them.
However, it is important to remember that getting all-over print hoodies is more complicated than standard hoodies; therefore, they’ll cost more to make and sell.
Target Audience: Overall, all-over print hoodies are a great choice for POD business because your target audience is Gen Z and millennials who spends over 1 trillion USD annually.
Price Point: You can price an all-over print hoodie anywhere between $10-$60.
Source: The Clever Business
Wall Art is one of those print on demand products that offers a vast range of flexibility in terms of designs, which is why it’s considered one of the best print on demand products.
Home and apartment owners and renters, first-time art buyers, students, first-time entrepreneurs, interior designers, and boutique shop owners appreciate a good piece of wall art and can be part of your target audience.
Whether decorating a home, an office, or a classroom, wall art is one of the first options decorators go for. The overwhelming trend of wall art, from elegant to child-oriented, speaks volumes about what you can do with wall art designs.
If you choose a printing partner that meets your and your customers’ needs, you have won this battle for sure. With a year-round demand, wall art print on demand products will never disappoint you.
If you’re looking for a more straightforward and cost-effective wall art or art prints option for your eCommerce store, consider adding posters to your print on demand company.
Print-on-demand posters are as old as pod business has, and depending on your target audience, this one is a quick mover.
Price Point: Depending on the design, wall art can be priced between $10-$40.
As weird as it may sound, Fanny Packs, or Bum Bags as they are known in the UK, has seen a steady demand in print-on-demand products.
With some designer brands like Gucci, Valentino, and Michael Kors launching their own versions, Fanny Packs are back in fashion and you will find many POD companies selling these online, including Etsy.
There are a host of design options on materials like canvas, PU or faux leather, or nylon, or ripstop.
Target Audience: Travelers and vacationers, festival-goers, fans of the 90’s and retro Urban explorers, etc. are some of the potential target audiences you can cater to with this POD product. Mostly used by women and video or event production people, Fanny Packs is a lucrative product offering for any POD company.
Price Point: You can price them between $5 to $25 depending on the fabric and the print.
Print on Demand jewelry can come in different forms – bracelets, pendants, rings, and anklets. Since jewelry is typically lightweight, they are also easy to ship.
Secondly, there are a variety of options you can customize print on demand jewelry, such as creating charms or beautifying them with engravings, etc.
You can promote these print on demand products with Influencer Marketing coupled with other marketing strategies.
Creating niche designs will set you apart from your competitors as the best eCommerce platforms like Etsy are full of print on demand companies for custom jewelry. Hence, catering to a niche customer base may be the way to go for these print on demand products.
Engraving on print on demand bracelets is a trending space and a relatively new POD category to explore. These are available in gold, silver, stainless steel, and leather-strapped bracelets.
Target Audience: Since it is still a fresh idea to explore, there’s potential to make your mark in this area as a beginner. Jewelry designers and students are your target audience for this one.
Price Point: These can be priced anywhere upwards of $30, depending on the material.
Tote bags are considered one of the best print on demand products.
They are super-trendy, sustainable, and one of those products that are very popular amongst Gen Z. Women aged between 15-64 are the potential customers for this category of product.
So, this is a print-on-demand product that should be on your radar to sell online in 2023. They are recyclable and the perfect alternative to plastic bags, which have now been banned across many countries.
The global market for tote bags is expected to grow by $5.85 billion between 2021 to 2025.
You can either go with all-over print designs or more subtle designs with tote bags. With a good POD fulfillment service provider, you can sell high-quality products to your customers.
Tote bags are also a good option if you are a B2B print on demand business, as many brands use these print on demand products for their marketing and branding purposes.
This is also one of the reasons why it lists among the best print on demand products for this year.
Price Point: You can sell them at $15-$30 per piece.
During the pandemic, many people resorted to exercising in the comfort of their homes. Many people continue to follow the practice, and as a result, the demand for custom yoga mats has been in demand since then.
This brings me to my next best-selling print on demand product – yoga mats!
Instead of boring and often monotonous mats, people now prefer custom-printed mats for their workouts and meditations. Health and fitness enthusiasts, yogis, and trainers are some of the people to who you can offer custom yoga mats.
Since these custom mats make for ideal merchandise for health and fitness influencers, you can use Influencer marketing to promote these print on demand products.
Their fans and followers can act as ambassadors for your brand. Studies show that 45 million adults in the USA alone have some sort of gym membership, which makes this print on demand product one of the best.
Price Point: You can sell Yoga mats at $50-$100 per piece.
Stickers are another popular print on demand product that has seen a sharp growth in popularity over the last few years. One of the main reasons is its flexibility in terms of designs and customization.
From car enthusiasts and racers to college students and adventurers, millennials, marketers, artists, and virtually every group in between, everyone loves stickers!
The most trending product in this category die-cut stickers, which is currently valued at $179.7 million and is expected to reach $257.3 million by the end of 2026.
Customers like stickers for a variety of reasons such as gifting, merchandising, scrapbooks, labeling, and even for personalized weddings and special occasions.
They are often affordable and in demand all through the year.
Target Audience: The target audience for stickers can be both adults and kids with varying interests, which is another reason for their popularity.
Price Point: You can sell die-cut stickers at $3-$4 per piece.
This print on demand product has a wide range of offerings. But the specific products in this category that has consistently been in demand are the Retro Sneakers, and Galaxy printed sneakers.
These types of custom sneakers are worth a consideration if you own a print on demand company. Known for handcrafted products, Etsy is an excellent marketplace for selling these print on demand products.
They look ultra-trendy and stylish and are another of the Gen Z favorites. For Retro Sneakers, you have the option to play around with a vintage color palette to come up with the best print on demand products.
Google Trends shows steady growth in demand for the Retro Sneaker over the last 5 years. So, this one’s definitely worth a shot.
Target Audience: Data shows that in the US Millennials (24–39-year-olds) and Gen Z (9–24-year-olds) buy sneakers the most. Presumably, many Millennials are buying sneakers for their young children. Men still buy more sneakers than women, but the gap is closing.
Price Point: While the printing cost may vary depending on the fabric and design, they can sell anywhere between $50-$200 a pair.
As the world becomes more and more aware of the harmful effects of plastic, there is a visible shift in the demand for alternatives, such as reusable water bottles.
These trending print on demand products are available in glass, stainless steel, or aluminum and offer a vast range of all-over print and engraving design options making this space very lucrative for adults and kids.
Health-conscious people and those on the go, tourists, and travelers prefer a good reusable water bottle.
Many companies also use this as a branding strategy and gift custom-printed water bottles to their employees and customers. These print on demand products certainly make for a practical and profitable merchandise idea for your online store.
They can be easily customized by adding designs, quotes and phrases, names, logos, and more.
Price Point: They sell for $10-$30 each. Google Trends also shows a very favorable result with these print on demand products to sell online.
Another one of the top print on demand products is custom phone cases. From elegant and aesthetic to really wacky ones, you will find a range of design and print options for these print on demand products.
Smartphones have been one of the most life-changing inventions of this era, and a whopping 83.72% of the global population own a smartphone today.
As the demand for these phones continues to rise, so does the popularity of personalizing these with print on demand cases.
With materials like silicon, plastic, and leather to stylish canvas prints, custom phone cases have a distinct market.
Google Trends also shows that they are a very coveted product.
Target Audience: Custom phone cases have come a long way with a target market ranging from young adults to working women. They are especially popular among 30-45 year olds.
Price Point: You can price each phone case between $10 and $25; when it comes to these print on demand products, there is no shortage of printing options.
Travel is a highly lucrative niche for travel gears and accessories. Every year, an estimated $24 billion is spent on luggage and bags in the Americas alone, making the target market for custom luggage tags prevalent.
Although the sector saw a fall in demand during and soon after the pandemic in 2020, the travel industry is now picking up again, and people have started investing in travel gear.
Custom luggage tags are considered low-ticket items that are impulse buys and offer a high-profit margin. So, if you can offer a few ideas for designing and printing these, you could create a niche space for these print on demand products.
Price Point: The price range for these can be kept at $10-$15.
For every computer user, mouse pads are a necessity. And since most of us use a computer in some form or another, at home or work, this makes custom mouse pads a very popular print on demand product.
They are available in different shapes and sizes and offer a wide range of fine art prints when customizing them.
The type of mouse pads available for print-on-demand has increased over the last couple of years, and the target market has extended to include gamers, entrepreneurs, and even children.
Instead of choosing plain and boring mouse pads, people look for designs and prints more aligned to their tastes and preferences.
Price Point: On average, you can price a mouse pad at $7-$15.
The market for metal prints is a niche, and not many print-on-demand companies offer these. Having said that, they are a great print on demand product to start a business with.
I wouldn’t recommend you only to sell these, but they definitely can be included in your catalog of print on demand products somewhere down the line.
Target Audience: While framed arts are a popular item, metal prints give a more raw industrial look and feel to the decor. Art enthusiasts and students take a chunk of the target market.
Price Point: They sell at anywhere between $40-$100 per piece.
This print on demand product provides a vast canvas for design and creativity.
This print on demand product category includes both baby towels and towels for adults. This is again one of those print on demand products that has the potential to sell all year round.
Parents often like to keep a stock of fresh towels for their babies and toddlers for hygiene reasons, so these sell like hot cakes.
Men accounted for 28.2% and women between the ages of 25-34 accounted for 71.8% of the target audience for this product.
If you want to sell these print on demand products, I would advise using high-resolution images when creating designs, failing which the prints could be pixelated when printed.
Google Trends is proof that they are a great addition to your print on demand products to sell online.
Price Point: A custom towel can sell from $10-$50.
Before you start selling your print on demand products online, you must know how to sell them to ensure a steady incoming revenue.
Let’s talk about some ways to sell your print on demand products.
Shopify offers a very simple and easy way to set up your print on demand business. It has an intuitive interface, which makes it ideal for beginners.
Moreover, Shopify store themes are tailored for eCommerce needs, fast-loading, and responsive (allowing mobile users to navigate seamlessly).
With Shopify, you can offer your customers more freedom with products and create personalized products right on your storefront with the help of Shopify’s personalization tool.
There is no better way to boost your sales than with Shopify. And what more? Shopify also offers a 14-day free trial and subscription starting at $29/month plus a percentage-based transaction fee per order.
You can also sell your print on demand products with the dropshipping model. When you combine POD with dropshipping, what you get is a highly profitable business. With some of the best dropshipping suppliers available online, finding one for your business shouldn’t be a challenge.
While this method of selling your print on demand products through your eCommerce business is easy to start since you do not need to keep an inventory and maintain equipment, it does have some drawbacks.
As an online store owner, you will have little or no control over the quality of your product. It might, in some cases also take longer to fulfill orders.
You can also use print on demand companies to sell your products online. There are a host of popular and reputed POD companies which support thousands of POD businesses by selling their products.
And each of these platforms has its own set of products, shipping considerations, and attributes. So thorough research is recommended.
Some of the most popular POD companies are
- Lulu Xpress
Merch by Amazon is Amazon’s own dedicated POD solution. Launched in 2015, Merch by Amazon gives businesses the opportunity to explore and experiment with the print on demand environment.
The biggest challenge with this service is it’s invite-only. You will need to get approved to get involved with the Merch by Amazon service.
Once approved to sell, you can upload your own designs for all kinds of products – including things like t-shirts, print on demand pet beds, print on demand scarves, face masks, hoodies, and so on.
Since Amazon’s POD solution has some amazing products, you can expect to sell a few decent products. Another challenge with the service is the application process can take anywhere between 3 weeks and a year to complete.
1. Is Print On Demand Profitable?
Yes, print on demand is a profitable business model if you sell trending products and use the right marketing strategies to promote them. This eCommerce business model requires no initial investment, and hence the risk is minimal.
2. How Long Does Fulfillment Take?
Typically, fulfillment takes around 2-7 business days. Your provider should ideally notify you once the order has been fulfilled with the shipping information.
3. How Does Print On Demand Dropshipping Work?
Print on Demand dropshipping delivers products to customers only after a sale goes through. In other words, the POD business will not need to manage, store, or protect the products.
4. What Is The Best Print On Demand Product?
It is not possible to put a finger on one particular product to say that it is the best for a print on demand business, This article will give you a list of 15 trending products which you can choose from.
5. Where Do You Sell Print-On-Demand Products?
There is a complete gamut of online marketplaces where you can sell your POD products, including Facebook, Instagram, and TikTok.
The eCommerce business landscape is changing fast, with more online sales and greater opportunities for individuals to create successful and thriving eCommerce businesses.
Print on Demand also continues to grow year on year. This is the best time to get your start in the print on demand space.
Let me know if you have any other print on demand product ideas apart from the ones mentioned above.